Customized content helps deliver your prospects through your sales process and create customers. In order for this to happen you really need to understand your customers and what...
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As millions of viewers tuned into tonight’s super bowl game they had just one thing to worry about. Will my team win? Haystack technology on the other hand...
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Do you remember trying to connect to the internet and hearing that cacophony of beeps, rings and static sound while you sat back and waited to connect to the World Wide Web? Back in the ‘old days’ when it took a full five minutes to connect to the internet, let alone download a...
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The CloudFare content delivery network (CDN) protects and increases the speed of your website to visitors all around the world. Using intelligent routing the CloudFare network optimizes the delivery of your...
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The Google keyword planner is a free tool offered by Adwords to help you determine which keywords you should be targeting, the competiveness of the keywords and how much traffic you can except from those keywords. Using the keyword planner helps lay...
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Having a good web design process is key to having a successful website. Identifying your key personas, your calls to action and your competitor benchmarks are foundational to having...
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SEO (search engine optimization) is the practice of getting your website to the top Google for specific keywords. SEO is important for any business as it generates...
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Windows is the most popular operating system on the planet and it works great but sometime is prone to malware, spyware, viruses and adware. Having a virus on your machine might not just slow it down or crash your machine it can crash your business. Many viruses once on your machine can detect...
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Creating a rich and engaging customer experience with a software platform that will grow with your business is key. For ecommerce solutions we use a platform called Magento. Magento has the proven performance and...
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As of June 2012 Google now has given more preference to websites that are responsive. Responsive means having a website that renders according to screen size. This is because the user experience is optimized and users can find your content easily. With...
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The success of any software project relies on having a clear understanding of tangible impacts. What are the paths your customers take? What are there motivations, behaviors, context of their experience and above...
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To maximize your digital marketing ROI you need to first analyze some key factors. What business are you in? What is your digital marketing budget? Where do you what your reach to show ( Just Calgary or World Wide)? Who is your audience(s)? How should we engage our customers and what techniques...
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Our designers have experience in taking complex real world workflows and creating rich business applications that help business effectively connect with people and bridge gaps. Using motivational design patterns and agile approach we help you create
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Having UX break trough’s allows your company to set it’s self far ahead of its competitors giving them a clear edge over the competition. Solving real problems companies did not know they had using user centered design techniques and motivational design makes their
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Flowcharts and Workflows diagrams can help with top level views of a software system. Journey mapping helps understand the depth of clients emotions, experiences, time of day, social interactions and key realtionships capturing the complexity of each persona that will be...
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Inforgraphics give a visual representation of data that gives people an easy insight to understanding complex problems. With traditional written technical documents concepts are open to misinterpretation, its disengaging and most of all laborious and intensive to read. When you provide a...
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Many companies we work with today have software as their flagship product and this being their primary point between their brand and their employees and or clients. With the rise in expectations from your customers asking why doesn’t this software...
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Making sure a user can find what they are looking for without expending too much effort is a must if you want high conversions and close leads. A usable website means reducing the friction for your users. Your website can...
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So, you have this amazing idea. You’ve run the idea over and over again in your head, imagining what will drive customers to your business, how to gain new customers and...
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98% of clients that start a re-marketing campaign stay with us for one simple reason ROI and low cost. What is re-marketing and how does it work? When someone visits your website we place a cookie in their browser. This cookie then is read by our partner networks and displays your ads on other...
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Being technology agnostic is important if you want to solve your business technology problems effectively. Technology agnostic means you are not unbiased with technology to solve different problems. This usually means always looking for the technology that will best suite your website or...
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It’s that time of year when people turn to their crystal balls and try to make some predictions as to what the New Year will bring. The world of tech may be slightly easier to predict than other events, simply because the trends are stronger and it is easier to gauge what hot tech topics...
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Ask yourself one question: do you have the time and/or the money to waste on purchasing and implementing the exact same solutions that your competitor is using? The answer in the vast majority of cases is most definitely “no!” Your company’s time and money should be spent on...
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Many businesses face the challenge of "how do we get people to change their behavior to benefit our business"? Using motivational design as our framework allows us to create digital experiences that motivate people to change their process in order to reach a goal. Understanding...
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Every business would benefit from facing these strategic foundation questions. What business am I in? Who is our benchmark? What market can we play in? How do we win? What are the rules? Years of conducting system design with CEO’s with all major personas of an organization has given us...
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You hear it being talked about at all the web marketing companies. You think you know what it means (and what the consequences are if you don’t do it) but there is still a grey area that is ambiguous and you are not sure if it is going to sink your online web presence. Using effective...
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Some of the hottest web design trends and techniques from last year have really become the standard for almost all website builds. Responsive web design where layouts match any device such as mobile, tablet, and any other device that maybe released in the future insures your website can easily...
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We understand the weight of a extraordinary digital experience, what it carries into your product and to the market place. With your success being critical to ours we make sure all successfull revenue streams...
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While there are many different user testing services avaialble such as uTest, usertesting.com and verify. We provide in house software quality assurance (QA) testing in three distinct stages beacuse your...
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Red Cherry has an experienced team that delivers robust user experiences that help your business evolve, grow and help drive success. Making sure we have a clear strategy in place from day one is key to delivering a solid...
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